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PRIVATE INEQUITY: HOW MAMMOTH BUYOUTS
ARE CHANGING BUSINESS FOR THE WORSE
By Philip Mattera
Millions of people worry each day about the ups and
downs of the Dow Jones Industrial Average, but the
real action in big business is increasingly taking
place not in public stock markets but in an arena
known as private equity. What sounds like a topic of
interest only to accountants is actually a trend
with widespread consequences for us all. Buyouts of
large companies are making a few people fabulously
rich but are also weakening parts of the economy,
eroding job security and limiting the ability of
society to exercise oversight of Corporate America.
Fueled by low interest rates and a steady flow of
capital from large investors, private equity deals
have been popping up everywhere in the business
world during the past few years. Well-known
companies such as Hertz, Toys “R” Us, Dunkin’ Donuts
and Madame Tussauds waxworks museums have been
subjected to buyouts. Former CEOs of major publicly
traded companies, such as Jack Welch of General
Electric and Louis Gerstner of IBM, are now in the
buyout game. Singer/humanitarian Bono moonlights as
a principal in a private equity firm that
specializes in media and entertainment deals.
In 2006 there were more than 1,000 private-equity
buyouts worldwide with a total value of $500-$700
billion (depending on who’s counting). Last
November, a leading private equity firm called
Blackstone Group agreed to pay $32 billion for a
commercial real estate business called Equity Office
Properties Trust in what was then the largest
private equity deal ever. The previous record holder
was the $31 billion buyout of private hospital
operator HCA four months earlier. Only a few months
into the new year, a new record has been set.
Private equity pioneer Kohlberg Kravis Roberts & Co.
(KKR) and another buyout firm called Texas Pacific
Group agreed to pay $45 billion to take over
electric power company TXU Corporation.
Proponents of buyouts argue that they free companies
from the tyranny of short-term earnings
expectations, the burdensome requirements of the
Sarbanes-Oxley corporate reform law and pressures
exerted by big investors such as hedge funds. That
may be fine for management, but it ignores the fact
that large privately held companies tend to be less
responsive to concerns about their impact on labor
and the well-being of communities in which they
operate.
The private equity boom of recent years can be seen
as a revival of the takeover dramas of the
1980s—with some of the same actors. Back then,
people rarely used the genteel phrase “private
equity.” Instead, the talk was of leveraged buyouts
(LBOs)—the process by which a group of investors,
often including top management, took a firm private
by purchasing the publicly held shares with funds
borrowed using the assets of the company as
collateral. Investor groups were able to raise large
sums of money—usually through the use of high-risk
junk bonds—while investing little cash of their own.
This process reached its height—or its depth,
according to critics—in the controverial $25 billion
buyout of RJR Nabisco by KKR, a deal immortalized in
the book Barbarians at the Gate.
WHAT'S WRONG WITH BUYOUTS
With the resurgence of buyouts in recent years, the
objections voiced to LBOs in the 1980s take on a new
relevance. The criticisms can be divided into two
categories, the first relating to their direct
business impact:
They milk the companies they buy.
Private equity firms are supposed to make their
money when they resell the companies they acquire.
But these days they also reward themselves well
before that sale takes place—by extracting lavish
dividends and management fees out of the revenues of
the companies in their portfolio. A private equity
group led by Texas Pacific collected a total of $448
million in dividends and fees from Burger King,
which it acquired in 2002. That was about the amount
the group paid to gain control of the fast-food
chain in the first place. When 26 percent of Burger
King was sold to the public in 2006, the group’s
remaining stake grew in value to $1.8 billion. In
other words, it recouped its entire cash outlay and
still had a property worth four times its original
investment.
The dividends and fees are so attractive that in
some cases they become more important than
increasing the value of the company. Whereas buyout
firms used to spend years restructuring companies,
many now take their payments and quickly resell. “An
ethos of instant gratification has started to spread
through the business,” warned Business Week.
They load up companies with massive amounts of debt.
Debt, of course, is at the heart of leveraged
buyouts, but today’s takeover firms often force
their companies to continue borrowing large sums
even after the transaction is completed. Sometimes
the loans are not for operations but to pay the
dividends demanded by private equity owners
themselves. In 2004 nutrition-bar maker Nellson
Nutraceutical, which had been bought out for $300
million by Fremont Partners, was forced to borrow
$100 million in part to pay a dividend of $55
million to Fremont. This helped push the company
into bankruptcy.
They pay obscene amounts of money to top executives.
One way to soften up a company for a takeover is to
neutralize opposition from its top executives.
Buyout firms often do this by including those
executives in the investor group buying the company
and by keeping those executives in place after the
sale. This way they enjoy a windfall often in the
hundreds of millions of dollars and get a huge boost
in their salary and bonus.
They micromanage the firms they buy.
Corporate executives enjoy the payday from buyouts
but they find that their new owners may interfere in
management much more than big investors did when the
company was public. Buyout firms put their own
people on the board of companies they buy, and those
directors often interfere in decisions that are
normally left to management in public companies.
All these tendencies also contribute to the other
set of issues surrounding buyouts—those relating to
the social impact of companies that have been taken
private:
The risks for workers.
The need of buyout firms to pay off debt and
increase the value of the companies they buy often
means the selling off of assets, a reduction of jobs
and a squeeze on those workers who remain. Such
concerns have prompted a backlash against private
equity among unions in places such as Britain, South
Africa and Australia. Just last week, a group of
international unions issued a call for an
investigation by the G8 group of rich countries on
the threat of private equity and hedge funds to the
stability of the global financial system.
The response among U.S. unions had been more
subdued, which some observers attribute to the fact
that many pension funds, especially in the public
sector, have been major investors in private equity
firms and thus have profited greatly from the trend.
This attitude could change if a buyout is launched
at a heavily unionized company such as Chrysler.
The risks for public oversight.
Two of the things that make private equity so
appealing for the buyout firms—escaping disclosure
requirements and pesky investors—are a source of
frustration for those monitoring corporate behavior.
Publicly traded companies have to reveal a fair
amount of information about their finances and
operations, the compensation paid to their
executives and the major legal proceedings in which
they are involved. Watchdog groups continuously push
for more extensive data on social impacts, but there
is enough information (especially in the United
States) to mount a critique. That information
largely disappears when a company goes private.
Also eliminated are the possibilities for using
shareholder activism to influence corporate policies
on labor, environmental, human rights and other
social issues. The TXU buyout has been lauded
because it includes a scaling back of controversial
plans by the company to build a slew of coal-fired
power plants, but that situation is an anomaly.
Buyouts do not relieve a company of the obligation
to comply with government rules relating to issues
such as toxic releases, workplace health, product
safety and fair competition. In fact, there have
been reports that some private equity firms are
being investigated for violations of antitrust laws.
Overall, however, the secrecy in which these firms
operate makes it much more difficult for outside
critics to press them to do the right thing. The
recent announcement that Blackstone Group is
planning to sell a stake in itself to the public may
lead to more disclosure of its finances, but little
is likely to be revealed about the operations of the
many companies in its portfolio.
In short, the rise of private equity makes large
corporations a vehicle for enriching the few while
reducing their level of public accountability.
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